We believe that sustainability is both a lifestyle and a profitable business model. We see sustainability as a pathway to follow resolutely as responsible leaders and companies to tackle global challenges with the products we develop. Plastic pollution is one of the most pressing problems in our world.

The flow of plastics into the ocean is projected to triple by 2040 under a business-as-usual scenario. To stop this plastic pollution, industry and policymakers need to take drastic action. Increasing plastic recycled content in products to 40% by 2030 is one of our ambitious targets.

To achieve this aspirational goal, we have started the Recycled Content Project at our production facilities worldwide. Arcelik R&D develops high-performance and eco-friendly recycled plastic formulations to replace their virgin counterparts without sacrificing the durability of the products. Our holistic approach takes almost all the plastics in our products into consideration to maximize the plastic recycled content. We design recyclable products with reduced environmental impact and share product recyclability rates.

The innovative solutions focus on becoming pioneers in the industry. The examples include using PET bottles, waste fishnets, bio plastics, eggshells, tomato and coffee wastes in products.

The packaging wastes are also turned into valuable components to be used in products. The waste dishwasher components from Arçelik’s own Waste Electrical and Electronic Equipment Recycling facilities are recycled to be used in Arçelik products again to close the loop in production.

Some of the examples to the value generated are provided below:

Using PET bottles in products

Using waste fishnets and textile wastes in products

Fiber Catcher

Products made from Organic Composites

We support the commitment to “end the consumption of disposable plastics by the end of 2020”, as announced in late 2019 by Koç Holding, and our work continues to fulfill this commitment at Arçelik and to extend it to our suppliers. Due to the pandemic (COVID-19) that started at the end of 2019, we will work again on this target.

We Became Signatory of the Business Plastic Initiative (IPG)

In cooperation with the United Nations Environment Program (UNEP), more than 450 organizations gathered under a common vision to address plastic waste and pollution at its source in October 2018. The new Plastic Economy Global Commitment aims to bring a systematic change to the plastic problem by including companies, governments, NGOs, universities, industrial organizations, investors, and other institutions that represent 20% of plastic production.

IPG is a collaboration founded by Global Compact Turkey, the Business Council for Sustainable Development (BCSD) Turkey, and the Turkish Industry and Business Association (TÜSİAD) in 2019. It brings together the stakeholders of the entire plastic value chain to make commitments on taking concrete actions to minimize the production and consumption of plastics.

Being a signatory of IPG, we have set our 2023 commitments in product manufacturing

as of March 2021: