New technologies are important to finding solutions to environmental problems such as water scarcity, the climate crisis, and plastics pollution, while also providing social benefits. At Arçelik, we strengthen our R&D and innovation competencies every day in order to adapt to the changing world conditions and to respond to them with new technologies. With our focus on innovation, we are transforming our operations so our products can add value to the lives of our customers. As the only Turkish company in the top 100 list of the “Companies with the Highest Number of International Patent Applications” in the last 5 years, published by the United Nations World Intellectual Property Organization (WIPO), we regard R&D and innovation as basic tools for maintaining our international competitive power and contributing to the development of the national economy. Exponential technologies such as artificial intelligence, advanced robotics and cognitive automation, advanced analytics, and the Internet of Things (IoT) are transforming businesses at an unprecedented rate. The proliferation of artificial intelligence applications in the workforce increases productivity, while paving the way for the emergence of new business areas and supporting us in shaping the future.  

Corporate Environmental Solutions  

We continue to develop solutions suited to our corporate customers that follow the guidelines of next generation business models. We provide services such as reconnaissance, installation, and maintenance for our corporate customers from 140 service points in the areas of central air conditioning (air conditioning plants, radiator assemblies, etc.), LED lighting, solar energy generation, and professional imaging.  

New Business Areas Solar Systems  

As Arçelik, we are accelerating our investments in the production and distribution of renewable energy systems. We established the Energy Management Department in April 2019, and Arçelik Pazarlama A.Ş. has started to operate in the fields of reconnaissance, engineering, selection of suitable systems, installation and follow up of the permit process, and system monitoring and maintenance (Engineering, Procurement, Construction- EPC) of solar systems generating energy as part of the solar panel project launched by Koç Holding in the past years. Arçelik Pazarlama A.Ş. earned its Energy Efficiency Consulting Company (EEC) status, which has been granted to very few companies in Turkey, from the Republic of Turkey Ministry of Energy and Natural Resources. The systems will be run by 44 dealers and service points that have received solar training. These dealers and service points first received their theoretical training, and they will complete their practical training in the Solar Training Hall, which will be opened in Çayırova in the coming period. In order to test the systems produced, we established test systems on the roofs of Arçelik’s Kadıköy and Sütlüce premises and started testing.